:root{
  --bg:#0a0a0a;
  --bg-soft:#121212;
  --card:#161616;
  --border:#262626;
  --text:#f5f5f5;
  --text-dim:#9a9a9a;
  --accent:#25F4EE;
  --accent2:#FE2C55;
}
*{margin:0;padding:0;box-sizing:border-box;}
html{scroll-behavior:smooth;}
body{
  background:var(--bg);
  color:var(--text);
  font-family:'Helvetica Neue',Arial,sans-serif;
  line-height:1.5;
  overflow-x:hidden;
}
a{color:inherit;text-decoration:none;}
img{max-width:100%;display:block;}
.wrap{max-width:1180px;margin:0 auto;padding:0 24px;}

/* NAV */
header{
  position:sticky;top:0;z-index:50;
  background:rgba(10,10,10,0.85);
  backdrop-filter:blur(10px);
  border-bottom:1px solid var(--border);
}
nav{
  display:flex;align-items:center;justify-content:space-between;gap:18px;
  padding:36px 24px;max-width:1180px;margin:0 auto;
  position:relative;
}
.logo{font-size:23px;font-weight:800;letter-spacing:-0.5px;position:relative;}
.logo span.dotsep{color:var(--accent);position:relative;display:inline-block;text-shadow:2px 0 0 rgba(254,44,85,.6), -2px 0 0 rgba(37,244,238,.6);}
.zeit-underscore{
  color:var(--accent);position:relative;display:inline-block;
  margin-left:.12em;
  text-shadow:2px 0 0 rgba(254,44,85,.6), -2px 0 0 rgba(37,244,238,.6);
  animation:zeitFlicker 2.6s infinite;
}
@keyframes zeitFlicker{
  0%,38%,42%,100%{opacity:1;text-shadow:2px 0 0 rgba(254,44,85,.6), -2px 0 0 rgba(37,244,238,.6);}
  39%{opacity:.25;text-shadow:none;}
  40%{opacity:1;text-shadow:4px 0 0 rgba(254,44,85,.85), -4px 0 0 rgba(37,244,238,.85);}
  41%{opacity:.6;text-shadow:-3px 0 0 rgba(254,44,85,.7), 3px 0 0 rgba(37,244,238,.7);}
  70%{opacity:1;}
  71%{opacity:.4;text-shadow:none;}
  72%{opacity:1;text-shadow:2px 0 0 rgba(254,44,85,.6), -2px 0 0 rgba(37,244,238,.6);}
}
.logo-glitch{
  position:relative;display:inline-block;color:#fff;
  text-shadow:2px 0 0 rgba(254,44,85,.6), -2px 0 0 rgba(37,244,238,.6);
}
.nav-links{display:flex;gap:42px;align-items:center;}
.nav-links a{
  font-family:'Helvetica Neue',Arial,sans-serif;
  font-size:16px;font-weight:700;letter-spacing:-0.2px;
  color:var(--text-dim);transition:color .2s;
}
.nav-links a:hover, .nav-links a.active{color:var(--text);}
.menu-toggle{
  display:none;flex-direction:column;justify-content:center;gap:6px;
  width:30px;height:30px;background:none;border:none;cursor:pointer;padding:0;
}
.menu-toggle span{display:block;width:100%;height:2px;background:var(--text);border-radius:2px;transition:transform .25s ease, opacity .25s ease;}
.menu-toggle.open span:nth-child(1){transform:translateY(8px) rotate(45deg);}
.menu-toggle.open span:nth-child(2){opacity:0;}
.menu-toggle.open span:nth-child(3){transform:translateY(-8px) rotate(-45deg);}
.nav-search{position:relative;display:flex;align-items:center;}
.nav-search-toggle{
  display:flex;align-items:center;justify-content:center;
  width:30px;height:30px;border-radius:999px;border:1px solid var(--border);
  background:none;color:var(--text-dim);cursor:pointer;transition:color .2s,border-color .2s;
}
.nav-search-toggle:hover{color:var(--text);border-color:var(--text-dim);}
.nav-search-panel{
  display:none;position:absolute;top:calc(100% + 12px);right:0;
  width:300px;background:rgba(15,15,15,0.98);backdrop-filter:blur(10px);
  border:1px solid var(--border);border-radius:14px;padding:14px;
  box-shadow:0 12px 32px rgba(0,0,0,0.4);z-index:60;
}
.nav-search.open .nav-search-panel{display:block;}
.nav-search-input{
  width:100%;padding:10px 12px;border-radius:8px;border:1px solid var(--border);
  background:var(--bg-soft);color:var(--text);font-size:14px;outline:none;
}
.nav-search-input:focus{border-color:var(--accent);}
.nav-search-results{margin-top:10px;max-height:280px;overflow-y:auto;}
.nav-search-result{
  display:block;padding:10px 10px;border-radius:8px;text-decoration:none;
  color:var(--text);transition:background .2s;
}
.nav-search-result:hover, .nav-search-result.active{background:var(--bg-soft);}
.nav-search-result .nsr-title{font-size:13px;font-weight:600;}
.nav-search-result .nsr-desc{font-size:12px;color:var(--text-dim);margin-top:2px;}
.nav-search-empty{font-size:13px;color:var(--text-dim);padding:10px;}
.btn{
  display:inline-flex;align-items:center;line-height:1;padding:11px 22px;border-radius:999px;
  font-size:13px;font-weight:600;letter-spacing:.2px;transition:all .25s ease;border:none;cursor:pointer;
}
.btn-accent{background:var(--accent);color:#0a0a0a;}
.btn-accent:hover{background:#fff;transform:translateY(-1px);}
.btn-pink{
  background:linear-gradient(135deg,var(--accent2),#ff6f91);
  color:#fff;
  box-shadow:0 2px 14px rgba(254,44,85,.22);
}
.btn-pink:hover{box-shadow:0 4px 18px rgba(254,44,85,.38);transform:translateY(-1px);filter:brightness(1.08);}
.btn-outline{border:1px solid var(--border);color:var(--text);background:transparent;}
.btn-outline:hover{border-color:var(--accent);color:var(--accent);}

/* Header CTA: breathing room next to lang switch, no vertical squeeze */
nav .btn-pink{margin-left:6px;}
.menu-toggle{display:none;background:none;border:none;color:var(--text);font-size:24px;cursor:pointer;}

/* LANGUAGE SWITCH */
.lang-switch{display:flex;align-items:center;gap:8px;padding:6px 10px;border:1px solid var(--border);border-radius:999px;margin-left:28px;flex-shrink:0;}
.lang-switch a{font-size:16px;line-height:1;opacity:.4;filter:grayscale(60%);transition:opacity .2s,filter .2s,transform .2s;}
.lang-switch a:hover{opacity:1;filter:grayscale(0%);transform:translateY(-1px);}
.lang-switch a.active{opacity:1;filter:grayscale(0%);cursor:default;}

/* BREADCRUMB */
.breadcrumb{
  padding:18px 0 0;font-size:13px;color:var(--text-dim);
}
.breadcrumb a{color:var(--text-dim);transition:color .2s;}
.breadcrumb a:hover{color:var(--accent);}
.breadcrumb span.sep{margin:0 6px;opacity:.5;}
.breadcrumb span.current{color:var(--text);}

/* HERO */
.hero{
  padding:110px 0 60px;position:relative;
}
.hero::before{
  content:"";position:absolute;top:-160px;left:15%;
  width:520px;height:420px;background:radial-gradient(circle, rgba(37,244,238,0.16), transparent 70%);
  pointer-events:none;
}
.hero::after{
  content:"";position:absolute;top:-100px;right:5%;
  width:480px;height:420px;background:radial-gradient(circle, rgba(254,44,85,0.14), transparent 70%);
  pointer-events:none;
}
.hero-grid{display:grid;grid-template-columns:1.15fr 0.85fr;gap:60px;align-items:center;position:relative;z-index:1;}
.eyebrow{
  display:inline-flex;align-items:center;gap:8px;
  border:1px solid var(--border);border-radius:999px;
  padding:6px 16px;font-size:13px;color:var(--text-dim);margin-bottom:28px;
}
.eyebrow .dot{width:6px;height:6px;border-radius:50%;background:var(--accent2);box-shadow:0 0 0 3px rgba(254,44,85,.15);}
h1{
  font-size:clamp(34px,5.4vw,60px);font-weight:800;letter-spacing:-1.5px;
  margin:0 0 22px;line-height:1.06;
}
h1 .hl{color:var(--accent);}
.hero p.sub{
  max-width:520px;color:var(--text-dim);font-size:18px;margin-bottom:34px;
}
.hero-cta{display:flex;gap:14px;flex-wrap:wrap;}

/* simple page hero (for detail/inner pages, no phone mockup) */
.page-hero{padding:60px 0 70px;position:relative;}
.page-hero h1{max-width:760px;}
.page-hero p.sub{max-width:640px;}
.page-hero .icon-badge{
  width:56px;height:56px;border-radius:16px;margin-bottom:24px;
  background:linear-gradient(135deg,var(--accent),var(--accent2));
  display:flex;align-items:center;justify-content:center;
}
.page-hero .icon-badge svg{width:26px;height:26px;fill:#0a0a0a;}

.logos-row{
  margin-top:80px;padding-top:36px;border-top:1px solid var(--border);
  display:flex;justify-content:center;align-items:center;gap:42px;flex-wrap:wrap;
  opacity:.6;
}
.logos-row .logo-chip{
  font-weight:700;font-size:14px;letter-spacing:.5px;color:var(--text-dim);
}

/* PARTNER LOGO MARQUEE */
.partner-marquee-wrap{
  margin-top:40px;padding-top:20px;border-top:1px solid var(--border);
}
.partner-marquee{
  height:90px;overflow:hidden;position:relative;
  -webkit-mask-image:linear-gradient(to bottom, transparent 0%, #000 18%, #000 82%, transparent 100%);
  mask-image:linear-gradient(to bottom, transparent 0%, #000 18%, #000 82%, transparent 100%);
}
.partner-track{
  display:flex;flex-direction:column;gap:24px;
  animation:partnerScroll 26s linear infinite;
}
.partner-marquee:hover .partner-track{animation-play-state:paused;}
.partner-row{
  display:flex;align-items:center;justify-content:center;gap:46px;flex-wrap:nowrap;
}
.partner-logo{
  height:20px;max-width:100px;width:auto;object-fit:contain;
  opacity:.4;filter:grayscale(1);
  transition:opacity .25s;
}
.partner-name{
  font-weight:700;font-size:15px;letter-spacing:.3px;white-space:nowrap;
  color:var(--text-dim);opacity:.5;transition:opacity .25s;
}
.partner-marquee:hover .partner-name{opacity:.85;}
@keyframes partnerScroll{
  from{transform:translateY(0);}
  to{transform:translateY(-50%);}
}
@media (prefers-reduced-motion: reduce){
  .partner-track{animation:none;}
}
@media (max-width:860px){
  .partner-marquee{height:128px;}
  .partner-row{gap:26px;}
  .partner-logo{height:16px;max-width:72px;}
}

/* PHONE MOCKUP */
.phone-wrap{display:flex;justify-content:center;position:relative;}
.phone-frame{
  width:270px;height:560px;border-radius:38px;background:#000;
  border:2px solid #2a2a2a;
  box-shadow:0 0 0 1px rgba(37,244,238,.25), 0 0 60px rgba(37,244,238,.08), 0 30px 60px rgba(0,0,0,.5);
  position:relative;padding:10px;
}
.phone-frame::before{
  content:"";position:absolute;top:16px;left:50%;transform:translateX(-50%);
  width:90px;height:18px;background:#000;border-radius:12px;z-index:3;
}
.phone-screen{
  width:100%;height:100%;border-radius:30px;overflow:hidden;position:relative;
  background:linear-gradient(180deg,#111,#000);
}
.phone-video{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;z-index:0;}
.phone-screen::after{
  content:"";position:absolute;inset:0;z-index:1;pointer-events:none;
  background:linear-gradient(to bottom, rgba(0,0,0,.4) 0%, rgba(0,0,0,0) 28%, rgba(0,0,0,.15) 55%, rgba(0,0,0,.85) 100%);
}
.shop-scroll{
  display:flex;flex-direction:column;gap:10px;padding:46px 10px 10px;
  animation:shopScroll 16s linear infinite;
  position:relative;z-index:2;
}
@keyframes shopScroll{
  0%{transform:translateY(0);}
  100%{transform:translateY(-50%);}
}
.shop-card{
  background:var(--card);border:1px solid var(--border);border-radius:14px;
  padding:12px;display:flex;gap:10px;align-items:center;flex-shrink:0;
  position:relative;overflow:hidden;
}
.shop-thumb{
  width:52px;height:52px;border-radius:10px;flex-shrink:0;
  background:linear-gradient(135deg,var(--accent),var(--accent2));
  display:flex;align-items:center;justify-content:center;
}
.shop-thumb svg{width:20px;height:20px;fill:#0a0a0a;}
.shop-info{flex:1;min-width:0;}
.shop-info .name{font-size:11.5px;font-weight:700;white-space:normal;line-height:1.25;word-break:break-word;}
.shop-info .price{font-size:12px;color:var(--accent2);font-weight:700;margin-top:4px;}
.shop-badge{
  font-size:9px;font-weight:800;background:var(--accent2);color:#fff;
  padding:3px 7px;border-radius:6px;letter-spacing:.3px;flex-shrink:0;
}
.phone-side-icons{
  position:absolute;right:16px;bottom:90px;display:flex;flex-direction:column;gap:18px;
  align-items:center;z-index:3;
}
.phone-side-icons div{display:flex;flex-direction:column;align-items:center;gap:3px;}
.phone-side-icons svg{width:22px;height:22px;fill:#fff;filter:drop-shadow(0 0 4px rgba(0,0,0,.6));}
.phone-side-icons span{font-size:9px;color:#fff;font-weight:700;}
.phone-glow-label{
  position:absolute;bottom:-30px;left:50%;transform:translateX(-50%);
  font-size:12px;color:var(--text-dim);white-space:nowrap;
}

/* CONTENT GRID (TikTok-style video cards) */
.content-grid{
  display:grid;grid-template-columns:repeat(4,1fr);gap:16px;margin-top:70px;
}
.vid-card{
  aspect-ratio:9/14;border-radius:16px;position:relative;overflow:hidden;
  border:1px solid var(--border);
  display:flex;align-items:flex-end;padding:14px;
}
.vid-thumb{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;z-index:0;}
.vid-overlay{
  position:absolute;inset:0;z-index:1;pointer-events:none;
  background:linear-gradient(to bottom, rgba(0,0,0,.4) 0%, rgba(0,0,0,0) 22%, rgba(0,0,0,0) 60%, rgba(0,0,0,.8) 100%);
}
.vid-card .vid-play{z-index:2;}
.vid-card>div:last-child{z-index:2;}
.vid-card.g1{background:linear-gradient(150deg,#0d3f3d,#091616 60%);}
.vid-card.g2{background:linear-gradient(150deg,#3f0d1f,#16090c 60%);}
.vid-card.g3{background:linear-gradient(150deg,#102a3a,#090f16 60%);}
.vid-card.g4{background:linear-gradient(150deg,#2a0d3a,#120916 60%);}
.vid-play{
  position:absolute;top:14px;right:14px;width:30px;height:30px;border-radius:50%;
  background:rgba(255,255,255,.12);display:flex;align-items:center;justify-content:center;
  backdrop-filter:blur(4px);
}
.vid-play svg{width:12px;height:12px;fill:#fff;}
.vid-live{
  position:absolute;top:14px;left:14px;z-index:2;display:flex;align-items:center;gap:5px;
  background:#fe2c55;padding:3px 8px;border-radius:4px;font-size:10px;font-weight:800;
  color:#fff;letter-spacing:.5px;
}
.vid-live .dot{width:6px;height:6px;border-radius:50%;background:#fff;animation:vidLivePulse 1.4s infinite;}
@keyframes vidLivePulse{0%,100%{opacity:1;}50%{opacity:.25;}}
.vid-icons{
  position:absolute;right:10px;bottom:58px;z-index:2;
  display:flex;flex-direction:column;align-items:center;gap:14px;
}
.vid-icon{display:flex;flex-direction:column;align-items:center;gap:3px;color:#fff;}
.vid-icon svg{width:20px;height:20px;fill:#fff;filter:drop-shadow(0 1px 3px rgba(0,0,0,.5));}
.vid-icon span{font-size:10px;font-weight:700;text-shadow:0 1px 2px rgba(0,0,0,.6);}
.vid-label{font-size:13px;font-weight:700;color:#fff;text-shadow:0 1px 3px rgba(0,0,0,.6);}
.vid-views{font-size:11px;color:rgba(255,255,255,.75);margin-top:3px;text-shadow:0 1px 3px rgba(0,0,0,.6);}

/* STATS */
.stats{padding:90px 0;border-top:1px solid var(--border);border-bottom:1px solid var(--border);}
.stats-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:40px;}
.stat-num{font-size:48px;font-weight:800;letter-spacing:-1px;background:linear-gradient(90deg,var(--accent),var(--accent2));-webkit-background-clip:text;background-clip:text;-webkit-text-fill-color:transparent;}
.stat-label{font-size:15px;font-weight:700;margin:8px 0 10px;}
.stat-desc{font-size:14px;color:var(--text-dim);max-width:280px;}

/* SECTION HEADERS */
.section{padding:110px 0;}
.section-head{max-width:700px;margin:0 auto 56px;text-align:center;}
.section-head.left{margin:0 0 48px;text-align:left;}
.kicker{color:var(--accent2);font-size:13px;font-weight:800;letter-spacing:1.5px;text-transform:uppercase;margin-bottom:14px;display:block;}
h2{font-size:clamp(28px,4vw,42px);font-weight:800;letter-spacing:-1px;line-height:1.15;}
h3{font-weight:800;}
.section-head p{color:var(--text-dim);margin-top:16px;font-size:16px;}

/* SERVICES */
.services-grid{display:grid;grid-template-columns:repeat(2,1fr);gap:20px;}
.service-card{
  background:var(--card);border:1px solid var(--border);border-radius:16px;
  padding:32px;transition:border-color .2s, transform .2s;display:block;
}
.service-card:hover{border-color:var(--accent);transform:translateY(-3px);}
.service-num{color:var(--accent2);font-weight:800;font-size:14px;margin-bottom:16px;}
.service-card h3{font-size:20px;margin-bottom:10px;}
.service-card p{color:var(--text-dim);font-size:15px;}
.service-card .arrow{color:var(--accent);font-size:14px;font-weight:700;margin-top:16px;display:inline-block;}

/* CASE STUDIES */
.case-tabs{display:flex;gap:10px;justify-content:center;margin-bottom:40px;flex-wrap:wrap;}
.case-tab{
  padding:9px 18px;border-radius:999px;border:1px solid var(--border);
  font-size:14px;color:var(--text-dim);cursor:pointer;transition:all .2s;background:none;
}
.case-tab.active{background:var(--accent);color:#0a0a0a;border-color:var(--accent);font-weight:700;}
.case-panel{
  display:none;background:var(--card);border:1px solid var(--border);border-radius:20px;
  padding:48px;
}
.case-panel.active{display:grid;grid-template-columns:1fr 1.3fr;gap:48px;align-items:center;}
.case-stats{display:flex;gap:30px;margin:24px 0;flex-wrap:wrap;}
.case-stats div b{display:block;font-size:30px;color:var(--accent2);font-weight:800;}
.case-stats div span{font-size:13px;color:var(--text-dim);}
.case-panel h3{font-size:24px;margin-bottom:6px;}
.case-panel p{color:var(--text-dim);font-size:15px;}
.case-visual{
  background:linear-gradient(135deg,#102826,#0d0d0d);
  border:1px solid var(--border);border-radius:16px;height:280px;
  display:flex;align-items:center;justify-content:center;color:var(--text-dim);font-size:14px;
}
.case-tag{
  display:inline-block;font-size:11px;font-weight:800;letter-spacing:.3px;
  background:rgba(37,244,238,.12);color:var(--accent);padding:4px 10px;border-radius:6px;margin-bottom:14px;
}

/* PROCESS */
.process-list{max-width:760px;margin:0 auto;}
.process-list.wide{max-width:100%;}
.process-item{
  display:flex;gap:28px;padding:32px 0;border-bottom:1px solid var(--border);
}
.process-item:last-child{border-bottom:none;}
.process-step{font-size:14px;color:var(--accent);font-weight:800;min-width:50px;}
.process-item h3{font-size:20px;margin-bottom:8px;}
.process-item p{color:var(--text-dim);font-size:15px;}

/* FAQ */
.faq-list{max-width:720px;margin:0 auto;}
.faq-item{border-bottom:1px solid var(--border);}
.faq-q{
  padding:22px 0;display:flex;justify-content:space-between;align-items:center;
  cursor:pointer;font-size:17px;font-weight:700;
}
.faq-q .icon{color:var(--accent2);font-size:20px;transition:transform .2s;}
.faq-item.open .icon{transform:rotate(45deg);}
.faq-a{
  max-height:0;overflow:hidden;transition:max-height .25s ease;
  color:var(--text-dim);font-size:15px;
}
.faq-a-inner{padding-bottom:22px;}

/* CTA */
.cta-section{
  text-align:center;padding:100px 24px;margin:0 24px;border-radius:28px;
  background:linear-gradient(160deg,#14201f,#0a0a0a 60%);
  border:1px solid var(--border);position:relative;overflow:hidden;
}
.cta-section::before{
  content:"";position:absolute;inset:0;
  background:radial-gradient(circle at 80% 0%, rgba(254,44,85,.12), transparent 55%);
}
.cta-section h2{margin-bottom:18px;position:relative;}
.cta-section p{color:var(--text-dim);max-width:520px;margin:0 auto 32px;position:relative;}
.cta-section .hero-cta{justify-content:center;position:relative;}

/* ARTICLE / INSIGHTS CARDS */
/* TIKTOK PROOF GRAPHICS */
.tt-graphic-grid{display:grid;grid-template-columns:1fr 1fr;gap:24px;margin-top:40px;}
.tt-graphic-grid figure{
  background:#000;border:1px solid var(--border);border-radius:16px;
  overflow:hidden;margin:0;display:flex;flex-direction:column;
}
.tt-graphic-grid img{width:100%;display:block;}
.tt-graphic-grid figcaption{padding:14px 18px;font-size:13px;line-height:1.55;color:var(--text-dim);}
.tt-graphic-single{
  background:#000;border:1px solid var(--border);border-radius:16px;
  overflow:hidden;margin:32px 0 0;max-width:760px;display:flex;flex-direction:column;
}
.tt-graphic-single img{width:100%;display:block;}
.tt-graphic-single figcaption{padding:14px 18px;font-size:13px;line-height:1.55;color:var(--text-dim);}
.tt-graphic-full{
  background:#000;border:1px solid var(--border);border-radius:16px;
  overflow:hidden;margin:40px 0 0;max-width:100%;
}
.tt-graphic-full img{width:100%;display:block;}
.tt-graphic-full figcaption{padding:14px 18px;font-size:13px;line-height:1.55;color:var(--text-dim);}
.tt-graphic-stack{display:flex;flex-direction:column;gap:24px;margin-top:40px;}
.tt-graphic-stack figure{
  background:#000;border:1px solid var(--border);border-radius:16px;
  overflow:hidden;margin:0;display:flex;flex-direction:column;
}
.tt-graphic-stack img{width:100%;display:block;}
.tt-graphic-stack figcaption{padding:14px 18px;font-size:13px;line-height:1.55;color:var(--text-dim);}
@media (max-width:860px){
  .tt-graphic-grid{grid-template-columns:1fr;}
}
.tt-graphic-grid img,
.tt-graphic-single img,
.tt-graphic-full img,
.tt-graphic-stack img{cursor:zoom-in;}

/* TIKTOK PROOF GRAPHICS — NATIVE REBUILDS (replace screenshots, no licensed imagery) */
.tt-graphic-grid .tt-native,
.tt-graphic-single .tt-native,
.tt-graphic-full .tt-native,
.tt-graphic-stack .tt-native{
  padding:34px 26px;flex:1;display:flex;flex-direction:column;justify-content:center;
  width:100%;box-sizing:border-box;
}

.tt-venn{display:flex;justify-content:center;align-items:center;padding:42px 26px;}
.tt-venn-circles{position:relative;width:260px;height:230px;flex-shrink:0;}
.tt-venn-circle{
  position:absolute;width:160px;height:160px;border-radius:50%;
  display:flex;align-items:center;justify-content:center;text-align:center;
  font-weight:800;font-size:13.5px;line-height:1.3;padding:0 16px;box-sizing:border-box;
}
.tt-venn-organic{background:#E8C99B;color:#1a1305;top:0;left:50px;}
.tt-venn-paid{background:var(--accent2);color:#fff;bottom:0;left:0;z-index:1;}
.tt-venn-creator{background:var(--accent);color:#04201f;bottom:0;right:0;z-index:2;}
.tt-venn-logo{
  position:absolute;top:50%;left:50%;transform:translate(-50%,-50%);
  width:46px;height:46px;background:#fff;border-radius:50%;
  display:flex;align-items:center;justify-content:center;z-index:3;box-shadow:0 0 0 5px #000;
}
.tt-venn-logo svg{width:26px;height:26px;}

.tt-smartplus h5{font-size:17px;font-weight:800;line-height:1.45;margin-bottom:22px;color:var(--text);text-align:center;}
.tt-smartplus h5 .hl{color:var(--accent2);}
.tt-pill-grid{display:grid;grid-template-columns:1fr 1fr;gap:12px;}
.tt-pill{background:var(--accent2);color:#fff;font-weight:700;font-size:13px;text-align:center;padding:13px 14px;border-radius:999px;}
@media (max-width:520px){.tt-pill-grid{grid-template-columns:1fr;}}

.tt-pixelapi h5{font-size:20px;font-weight:800;text-align:center;margin-bottom:6px;}
.tt-pixelapi-sub{text-align:center;color:var(--text-dim);font-size:13px;margin-bottom:26px;}
.tt-pixelapi-body{display:flex;gap:20px;align-items:flex-start;flex-wrap:wrap;}
.tt-pixelapi-left{flex:1 1 220px;min-width:0;}
.tt-pixelapi-boxes{display:flex;align-items:center;gap:10px;margin-bottom:14px;flex-wrap:wrap;}
.tt-pixelapi-box{flex:1 1 80px;min-width:0;text-align:center;padding:12px 10px;border-radius:10px;font-weight:800;font-size:14px;box-sizing:border-box;}
.tt-pixelapi-box.is-mint{background:#bdeee8;color:#04201f;}
.tt-pixelapi-box.is-dark{background:#101010;color:#fff;border:1px solid var(--border);}
.tt-pixelapi-plus{font-weight:800;color:var(--text-dim);}
.tt-pixelapi-list{border:1px solid var(--border);border-radius:10px;padding:14px 16px;list-style:none;display:flex;flex-direction:column;gap:8px;font-size:13px;color:var(--text-dim);margin:0;}
.tt-pixelapi-list li{padding-left:16px;position:relative;}
.tt-pixelapi-list li::before{content:"→";position:absolute;left:0;color:var(--accent);}
.tt-pixelapi-stats{display:flex;gap:14px;flex:1 1 220px;min-width:0;}
.tt-pixelapi-stat{flex:1;min-width:0;background:#241a26;border-radius:12px;padding:18px 14px;text-align:center;box-sizing:border-box;}
.tt-pixelapi-stat strong{display:block;font-size:28px;font-weight:900;color:#f3c6e8;margin-bottom:6px;white-space:nowrap;}
.tt-pixelapi-stat span{font-size:12px;color:var(--text-dim);font-weight:700;}
@media (max-width:420px){
  .tt-pixelapi-body{flex-direction:column;}
  .tt-pixelapi-left,.tt-pixelapi-stats{flex-basis:auto;width:100%;}
}

.tt-journey{padding:48px 26px;}
.tt-journey-steps{display:flex;align-items:center;justify-content:center;gap:10px;flex-wrap:wrap;}
.tt-journey-step{background:var(--accent2);color:#fff;font-weight:800;font-size:13px;padding:12px 20px;border-radius:999px;display:inline-flex;align-items:center;gap:8px;}
.tt-journey-step svg{flex-shrink:0;}
.tt-journey-arrow{color:var(--text-dim);font-size:16px;}

.tt-discovery{padding:42px 26px;}
.tt-discovery-pills{display:flex;flex-wrap:wrap;gap:10px;justify-content:center;}
.tt-pill2{font-weight:800;font-size:12.5px;padding:10px 16px;border-radius:999px;color:#0a0a0a;display:inline-flex;align-items:center;gap:7px;}
.tt-pill2 svg{flex-shrink:0;}
.tt-pill2.c-pink{background:var(--accent2);color:#fff;}
.tt-pill2.c-cyan{background:var(--accent);}
.tt-pill2.c-tan{background:#E8C99B;}
.tt-pill2.c-pink2{background:#f3a6c8;}
.tt-pill2.c-yellow{background:#f3e08a;}
.tt-pill2.c-blue{background:#9ab8f3;}

.tt-shopnative{padding:36px 26px;}
.tt-shopnative-body{display:flex;gap:32px;align-items:center;flex-wrap:wrap;}
.tt-shopnative-groups{display:flex;flex-direction:column;gap:24px;flex:1 1 240px;min-width:0;}
.tt-shopnative-label{display:block;font-weight:800;font-size:12px;color:var(--text-dim);text-transform:uppercase;letter-spacing:.4px;margin-bottom:12px;}
.tt-shopnative-pills{display:flex;flex-wrap:wrap;gap:10px;}
.tt-shopnative-illustration{flex-shrink:0;margin:0 auto;}
@media (max-width:480px){
  .tt-shopnative-illustration{display:none;}
}

.tt-loop{padding:38px 26px;display:flex;flex-direction:column;align-items:center;gap:20px;}
.tt-loop-figure{position:relative;width:100%;max-width:260px;}
.tt-loop-svg{width:100%;display:block;}
.tt-loop-center{
  position:absolute;top:50%;left:50%;transform:translate(-50%,-50%);
  background:#fff;color:#0a0a0a;font-weight:800;font-size:10px;letter-spacing:.3px;
  padding:6px 12px;border-radius:999px;white-space:nowrap;
}
.tt-loop-labels{display:flex;gap:14px;flex-wrap:wrap;justify-content:center;}
.tt-loop-badge{font-weight:800;font-size:12px;padding:8px 14px;border-radius:999px;}
.tt-loop-badge.is-cyan{background:rgba(37,244,238,.15);color:var(--accent);border:1px solid rgba(37,244,238,.4);}
.tt-loop-badge.is-pink{background:rgba(254,44,85,.15);color:var(--accent2);border:1px solid rgba(254,44,85,.4);}

.tt-timespent{padding:36px 26px;display:flex;flex-direction:column;gap:14px;}
.tt-bar-row{display:grid;grid-template-columns:78px 1fr 68px;align-items:center;gap:12px;}
.tt-bar-label{font-size:13px;font-weight:700;color:var(--text-dim);white-space:nowrap;overflow:hidden;text-overflow:ellipsis;}
.tt-bar-track{background:#1a1a1a;border-radius:999px;height:10px;overflow:hidden;}
.tt-bar-fill{height:100%;border-radius:999px;}
.tt-bar-fill.is-tiktok{background:var(--accent);}
.tt-bar-fill.is-youtube{background:#fe4b4b;}
.tt-bar-fill.is-facebook{background:#3b82f6;}
.tt-bar-fill.is-instagram{background:#e85aa0;}
.tt-bar-fill.is-snapchat{background:#f3e04a;}
.tt-bar-value{font-size:13px;font-weight:800;color:var(--text);text-align:right;white-space:nowrap;}

.tt-alwayson{padding:34px 26px;}
.tt-alwayson-legend{display:flex;gap:18px;justify-content:center;margin-bottom:26px;font-size:12px;font-weight:700;color:var(--text-dim);}
.tt-legend-item{display:flex;align-items:center;gap:6px;}
.tt-legend-dot{width:10px;height:10px;border-radius:50%;display:inline-block;}
.tt-legend-dot.is-tan{background:#E8C99B;}
.tt-legend-dot.is-pink{background:var(--accent2);}
.tt-legend-dot.is-cyan{background:var(--accent);}
.tt-alwayson-phases{display:grid;grid-template-columns:repeat(3,1fr);gap:16px;}
.tt-alwayson-phase{border-top:3px solid var(--border);padding-top:14px;}
.tt-alwayson-name{display:block;font-weight:800;font-size:13px;text-transform:uppercase;letter-spacing:.4px;color:var(--text);text-align:center;margin-bottom:12px;}
.tt-alwayson-tags{display:flex;flex-direction:column;gap:8px;}
.tt-alwayson-tag{font-size:12.5px;font-weight:700;text-align:center;padding:8px 8px;border-radius:8px;color:#0a0a0a;}
.tt-alwayson-tag.is-tan{background:#E8C99B;}
.tt-alwayson-tag.is-pink{background:var(--accent2);color:#fff;}
.tt-alwayson-tag.is-cyan{background:var(--accent);}
@media (max-width:640px){
  .tt-alwayson-phases{grid-template-columns:1fr;}
  .tt-journey-steps{flex-direction:column;}
  .tt-journey-arrow{transform:rotate(90deg);}
}

/* DEMOGRAPHICS PANELS (native HTML/CSS, replaces screenshot) */
.demo-lede{
  text-align:center;color:var(--text);font-size:15px;font-weight:700;
  max-width:560px;margin:-8px auto 28px;line-height:1.5;
}
.demo-panels{display:grid;grid-template-columns:repeat(3,1fr);gap:18px;align-items:start;}
.demo-panel{
  background:var(--bg);border:2px solid var(--border);border-radius:18px;
  padding:24px 20px;height:100%;
  position:relative;overflow:hidden;
}
.demo-panel.is-pink{border-color:var(--accent2);}
.demo-panel.is-cyan{border-color:var(--accent);}
.demo-panel.is-mix{border-color:#fff;}
.demo-panel h4{
  font-size:18px;font-weight:800;letter-spacing:-.2px;
  margin-bottom:18px;
}
.demo-panel.is-pink h4{color:var(--accent2);}
.demo-panel.is-cyan h4{color:var(--accent);}
.demo-panel.is-mix h4{color:#fff;}
.demo-panel.is-pink{display:flex;flex-direction:column;}
.demo-panel.is-pink h4{margin-bottom:20px;}
.demo-mg-rows{display:grid;grid-template-rows:repeat(3,1fr);flex:1;gap:14px;padding-left:19px;}
.demo-gen-row{display:flex;align-items:center;gap:13px;margin-bottom:0;}
.demo-gen-row .demo-num{font-size:26px;font-weight:800;color:var(--text);min-width:48px;}
.demo-gen-row .demo-num.lg{font-size:40px;color:var(--accent2);letter-spacing:-.5px;min-width:64px;}
.demo-gen-row .demo-num.big{font-size:40px;color:var(--text);letter-spacing:-.5px;min-width:64px;}
.demo-gen-label{font-size:14px;color:#fff;font-weight:700;line-height:1.35;}
.demo-mg-rows > .demo-gen-row.has-icon{grid-row:1;}
.demo-mg-group{grid-row:2/4;display:flex;align-items:stretch;gap:12px;}
.demo-mg-vertical-tag{
  flex-shrink:0;width:22px;writing-mode:vertical-rl;transform:rotate(180deg);
  font-size:13px;font-weight:900;color:#fff;letter-spacing:.3px;
  display:flex;align-items:center;justify-content:center;text-align:center;white-space:nowrap;
}
.demo-mg-stack{display:flex;flex-direction:column;justify-content:space-between;flex:1;gap:14px;}
.demo-gen-row.has-icon{padding-left:34px;min-height:50px;}
.demo-tiktok-icon{
  width:32px;height:32px;flex-shrink:0;
  display:flex;align-items:center;justify-content:center;
  position:absolute;right:19px;top:19px;z-index:1;margin:0;
}
.demo-tiktok-icon svg{width:32px;height:32px;}
.demo-gender-row{display:flex;gap:0;text-align:center;margin-bottom:22px;}
.demo-gender-row > div{flex:1;display:flex;flex-direction:column;align-items:center;gap:5px;}
.demo-gender-icon{width:19px;height:19px;}
.demo-gender-row .demo-num{font-size:30px;font-weight:800;display:block;}
.demo-gender-row .demo-num.is-female{color:var(--accent2);}
.demo-gender-row .demo-num.is-male{color:var(--accent);}
.demo-gender-row span{font-size:11.5px;color:var(--text-dim);font-weight:700;}
.demo-gender-row .divider{flex:0 0 1px;width:1px;background:var(--border);margin:3px 0;align-self:stretch;}
.demo-compare-head{
  display:grid;grid-template-columns:1fr auto 1fr;align-items:center;gap:9px;
  font-size:10.5px;font-weight:800;color:var(--text-dim);text-transform:uppercase;letter-spacing:.4px;
  padding-bottom:9px;border-bottom:1px solid var(--border);margin-bottom:14px;
}
.demo-compare-head span:first-child{color:var(--text);text-align:left;}
.demo-compare-head span:last-child{text-align:right;}
.demo-compare-head .vs{
  color:var(--text-dim);font-weight:700;text-transform:none;font-style:italic;font-size:10px;
}
.demo-compare-row{display:flex;justify-content:space-between;align-items:baseline;margin-bottom:15px;}
.demo-compare-row:last-child{margin-bottom:0;}
.demo-compare-row .demo-cell{flex:1;}
.demo-compare-row .demo-cell:last-child{text-align:right;}
.demo-compare-row .demo-num{font-size:18px;font-weight:800;color:var(--text);}
.demo-compare-row .demo-cell:last-child .demo-num{color:var(--text-dim);font-weight:700;}
.demo-compare-row .demo-cell-label{font-size:10.5px;color:var(--text-dim);display:block;margin-top:2px;}
.demo-bars{display:flex;flex-direction:column;gap:12px;margin-top:20px;}
.demo-bar-row{display:flex;align-items:center;gap:8px;}
.demo-bar-track{
  flex:1;height:28px;border-radius:6px;overflow:hidden;display:flex;
  background:var(--bg-soft);
}
.demo-bar-fill{
  background:var(--accent2);height:100%;display:flex;align-items:center;
  padding-left:9px;font-size:11.5px;font-weight:800;color:#0a0a0a;min-width:30px;
}
.demo-bar-platform{
  width:25px;height:25px;flex-shrink:0;display:flex;
  align-items:center;justify-content:center;background:transparent;
}
.demo-bar-platform svg{width:19px;height:19px;display:block;}
.demo-panel-sub{
  display:inline-flex;align-items:center;justify-content:center;
  border:1px solid var(--border);border-radius:999px;padding:7px 14px;
  font-size:11px;font-style:italic;color:var(--text);font-weight:600;
  margin:-2px 0 18px;width:100%;text-align:center;
}
.demo-gen-row.has-icon{align-items:center;}
.demo-howto{
  font-size:12px;color:var(--text-dim);margin-top:18px;line-height:1.5;
  font-style:italic;
}
.demo-source{
  text-align:center;color:var(--text-dim);font-size:11px;margin-top:20px;
}
@media (max-width:900px){
  .demo-panels{grid-template-columns:1fr;}
}

/* Generic image lightbox (TikTok graphics) */
.img-lightbox-overlay{
  position:fixed;inset:0;z-index:999;
  background:rgba(5,5,5,.55);backdrop-filter:blur(14px);-webkit-backdrop-filter:blur(14px);
  display:flex;align-items:center;justify-content:center;padding:24px;
  opacity:0;visibility:hidden;transition:opacity .25s;
}
.img-lightbox-overlay.open{opacity:1;visibility:visible;}
.img-lightbox{
  background:var(--card);border:1px solid var(--border);border-radius:20px;
  width:100%;max-width:820px;max-height:90vh;overflow-y:auto;
  position:relative;transform:scale(.94);transition:transform .25s;
  box-shadow:0 24px 60px rgba(0,0,0,.5);
}
.img-lightbox-overlay.open .img-lightbox{transform:scale(1);}
.img-lightbox-thumb{background:#000;display:flex;align-items:center;justify-content:center;}
.img-lightbox-thumb img{width:100%;max-height:70vh;object-fit:contain;display:block;}
.img-lightbox-caption{padding:18px 24px;font-size:14px;line-height:1.6;color:var(--text-dim);}
.img-lightbox-close{
  position:absolute;top:14px;right:14px;width:34px;height:34px;border-radius:999px;
  background:rgba(0,0,0,.55);border:1px solid var(--border);color:var(--text);
  font-size:20px;line-height:1;cursor:pointer;display:flex;align-items:center;justify-content:center;
  z-index:2;transition:background .2s;
}
.img-lightbox-close:hover{background:rgba(0,0,0,.8);}
@media (max-width:600px){
  .img-lightbox{max-height:92vh;}
  .img-lightbox-thumb img{max-height:46vh;}
  .img-lightbox-caption{padding:16px 18px;}
}
.insight-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:24px;}
.insight-card{
  background:var(--card);border:1px solid var(--border);border-radius:16px;
  overflow:hidden;transition:border-color .2s, transform .2s;
  cursor:pointer;
}
.insight-card:hover{border-color:var(--accent);transform:translateY(-3px);}
.insight-thumb{
  height:160px;display:flex;align-items:center;justify-content:center;position:relative;
}
.insight-thumb.t1{background:linear-gradient(150deg,#0d3f3d,#091616 70%);}
.insight-thumb.t2{background:linear-gradient(150deg,#3f0d1f,#16090c 70%);}
.insight-thumb.t3{background:linear-gradient(150deg,#102a3a,#090f16 70%);}
.insight-thumb.t4{background:linear-gradient(150deg,#2a0d3a,#120916 70%);}
.insight-thumb.t5{background:linear-gradient(150deg,#1f2a0d,#161609 70%);}
.insight-thumb.t6{background:linear-gradient(150deg,#3a1c0d,#160e09 70%);}
.insight-thumb svg{width:34px;height:34px;fill:rgba(255,255,255,.85);}
.insight-thumb{overflow:hidden;}
.insight-thumb img{width:100%;height:100%;object-fit:cover;display:block;position:absolute;top:0;left:0;}
.insight-thumb::after{
  content:"";position:absolute;inset:0;
  background:linear-gradient(180deg,rgba(0,0,0,0) 40%,rgba(0,0,0,.55) 100%);
  pointer-events:none;
}
.insight-body{padding:24px;}
.insight-tag{font-size:11px;font-weight:800;letter-spacing:.5px;color:var(--accent2);text-transform:uppercase;margin-bottom:10px;display:block;}
.insight-body h3{font-size:18px;margin-bottom:8px;line-height:1.3;}
.insight-body p{color:var(--text-dim);font-size:14px;line-height:1.6;}
.insight-meta{font-size:12px;color:var(--text-dim);margin-top:14px;opacity:.7;}

/* Insight card modal (click-to-expand) */
.insight-modal-overlay{
  position:fixed;inset:0;z-index:999;
  background:rgba(5,5,5,.55);backdrop-filter:blur(14px);-webkit-backdrop-filter:blur(14px);
  display:flex;align-items:center;justify-content:center;padding:24px;
  opacity:0;visibility:hidden;transition:opacity .25s;
}
.insight-modal-overlay.open{opacity:1;visibility:visible;}
.insight-modal{
  background:var(--card);border:1px solid var(--border);border-radius:20px;
  width:100%;max-width:720px;max-height:88vh;overflow-y:auto;
  position:relative;transform:scale(.94);transition:transform .25s;
  box-shadow:0 24px 60px rgba(0,0,0,.5);
}
.insight-modal-overlay.open .insight-modal{transform:scale(1);}
.insight-modal-thumb{background:#000;display:flex;align-items:center;justify-content:center;}
.insight-modal-thumb img{width:100%;max-height:32vh;object-fit:contain;display:block;}
.insight-modal-close{
  position:absolute;top:14px;right:14px;width:34px;height:34px;border-radius:999px;
  background:rgba(0,0,0,.55);border:1px solid var(--border);color:var(--text);
  font-size:20px;line-height:1;cursor:pointer;display:flex;align-items:center;justify-content:center;
  z-index:2;transition:background .2s;
}
.insight-modal-close:hover{background:rgba(0,0,0,.8);}
.insight-modal-body{padding:32px 36px;}
.insight-modal-body .insight-tag{margin-bottom:12px;}
.insight-modal-body h3{font-size:24px;margin-bottom:14px;line-height:1.35;}
.insight-modal-body p{color:#c2c2c2;font-size:17px;line-height:1.65;}
.insight-modal-body p + p{margin-top:14px;}
@media (max-width:600px){
  .insight-modal{max-height:92vh;}
  .insight-modal-thumb img{max-height:26vh;}
  .insight-modal-body{padding:22px;}
  .insight-modal-body h3{font-size:20px;}
  .insight-modal-body p{font-size:16px;}
}

.article{max-width:720px;margin:0 auto;}
.article p{color:var(--text-dim);font-size:16px;line-height:1.7;margin-bottom:18px;}
.article h3{font-size:22px;margin:36px 0 14px;}
.article ul{color:var(--text-dim);font-size:16px;margin:0 0 18px 20px;}
.article ul li{margin-bottom:8px;}

/* FOOTER */
footer{padding:70px 0 30px;border-top:1px solid var(--border);}
.footer-grid{display:grid;grid-template-columns:2fr 1fr 1fr 1fr;gap:40px;margin-bottom:50px;}
.footer-grid h4{font-size:14px;margin-bottom:16px;color:var(--text-dim);}
.footer-grid a{display:block;font-size:14px;color:var(--text-dim);margin-bottom:10px;transition:color .2s;}
.footer-grid a:hover{color:var(--accent);}
.footer-bottom{
  display:flex;justify-content:space-between;align-items:center;
  color:var(--text-dim);font-size:13px;flex-wrap:wrap;gap:12px;
  border-top:1px solid var(--border);padding-top:24px;
}

.reveal{opacity:0;transform:translateY(24px);transition:opacity .6s ease, transform .6s ease;}
.reveal.visible{opacity:1;transform:translateY(0);}

@media (max-width:860px){
  .menu-toggle{display:flex;order:3;}
  .nav-links{
    display:none;flex-direction:column;align-items:flex-start;gap:18px;
    position:absolute;top:100%;left:0;right:0;
    background:rgba(10,10,10,0.97);backdrop-filter:blur(10px);
    border-bottom:1px solid var(--border);
    padding:24px 24px 28px;
    max-height:calc(100vh - 100%);overflow-y:auto;
  }
  .nav-links.mobile-open{display:flex;}
  .nav-search{width:100%;}
  .nav-search-panel{position:static;width:100%;margin-top:10px;box-shadow:none;}
  .lang-switch{position:static;left:auto;top:auto;transform:none;order:2;}
  .hero-grid{grid-template-columns:1fr;}
  .hero p.sub{max-width:100%;}
  .phone-wrap{margin-top:40px;}
  .content-grid{grid-template-columns:repeat(2,1fr);}
  .stats-grid{grid-template-columns:1fr;gap:32px;}
  .services-grid{grid-template-columns:1fr;}
  .case-panel{padding:28px;}
  .case-panel.active{grid-template-columns:1fr;gap:28px;}
  .case-visual{height:200px;}
  .insight-grid{grid-template-columns:1fr;}
  .footer-grid{grid-template-columns:1fr 1fr;gap:30px;}
  .cta-section{margin:0 12px;padding:70px 20px;}
  /* tighter, clearer vertical rhythm on mobile */
  nav{padding:22px 16px;}
  .hero{padding:64px 0 36px;}
  .page-hero{padding:40px 0 46px;}
  .section{padding:64px 0;}
  .stats{padding:56px 0;}
  .section-head{margin:0 auto 36px;}
  .process-item{gap:16px;padding:24px 0;}
  .demo-panels{gap:14px;}
}

@media (max-width:520px){
  .wrap{padding:0 18px;}
  nav{padding:18px 16px;gap:10px;flex-wrap:wrap;row-gap:12px;}
  .logo{font-size:19px;}
  .lang-switch{margin-left:0;padding:5px 9px;gap:6px;}
  .lang-switch a{font-size:14px;}
  nav .btn-pink{padding:9px 16px;font-size:12px;margin-left:0;}
  .hero p.sub{font-size:16px;}
  .content-grid{grid-template-columns:repeat(2,1fr);gap:10px;}
  .tt-pixelapi-stat strong{font-size:22px;white-space:normal;}
  .tt-bar-row{grid-template-columns:62px 1fr 50px;gap:8px;}
  .tt-bar-label{font-size:11.5px;}
  .footer-grid{grid-template-columns:1fr;gap:28px;}
}

@media (max-width:380px){
  .phone-frame{width:230px;height:478px;}
  .phone-glow-label{font-size:11px;}
}

/* Search deep-link targets */
.process-item, .faq-item, .insight-card, .case-panel, .service-card, .stats-grid > div, section{
  scroll-margin-top:120px;
}
.search-highlight{
  animation:searchHighlightPulse 2.2s ease;
}
@keyframes searchHighlightPulse{
  0%{box-shadow:0 0 0 2px var(--accent);background:rgba(37,244,238,0.08);}
  100%{box-shadow:0 0 0 0 rgba(37,244,238,0);background:transparent;}
}
